need someone you can trust to manage your digital ad spend?
look no further.
I am a D2C performance marketing specialist.
(AKA a nerd who has spent too many hours growing Shopify stores…)
Companies trust me with £3m / year in combined ad spend.
Let me be the person you can trust to put your hard earned digital budgets in the right places.
Im currently available for consulting engagements. Book a consultation in with me today.
who are you?
I’m a performance marketing specialist with 5 years experience.
Of note, this includes my work for Vanquish Fitness, tripling their revenue from 7-figures to 8-figures over 3 years.
My sole aim is to be trusted to spend digital budgets as effectively as possible.
how can you help me?
I will ensure that your hard earned marketing budgets are getting you the best ROI as possible across digital channels.
This is because of my extensive experience and dedication solely focused on digital activation - I have done this time and time again, and can help you avoid the mistakes and learnings that I have made over the years.
In addition to this, benefit from my knowledge of continuously talking with Meta and Google experts, as well as benefiting from wins and learnings across industries and companies.
why should you trust me?
Companies trust me in managing over £3m in yearly ad spend across Meta, Google, Youtube, Pinterest, Tiktok, and Snapchat.
I am only a digital activation specialist. My only focus is getting the best out of digital budgets. As a result, you can benefit from a specialist who you can trust is consistently pushing the boundaries of digital performance marketing.
why should you choose me?
In short, I can provide the value of a lead senior marketing specialist, for the price of a part-time exec.
My pricing is scaleable; it starts from only £1k/mth, and only scales when you get value.
No need to worry about long-term contracts.
No need to train and up-skill.
Benefit from a specialist who can get off the ground running.
Interested? Book a consultation in with me today.
what can you provide?
paid media execution
I scaled one of the largest UK Shopify clothing stores from £40k/mth to £250k/mth ad spend🚀
I am more than happy to be responsible for planning, managing, and executing your ad spend across all digital channels.
growth analysis
Marketing won’t transform a business; it will simply amplify it. As a result, it is key to not only understand, but ensure sound data-driven decisions are being made that will maximise growth.
My data analysis skills, and experience working with large stores, can help me create data visualisations of key aspect of the business, and provide insights that will help you make the best decisions.
Shopify / website consultations.
There’s a benefit to me spending as much time as I have on Shopify; I know what works, and can help you avoid the mistakes I did.
My coding knowledge can add custom sections and snippets to your theme, and my years of web optimisations can help me make the quick wins to your site that I have accumulated over the years.
I also have python scripts ready that can help improve collection page performance.
Interested? Book a consultation in with me today.
“most of the time marketing success isn’t extraordinary. you just need execute the fundamentals.”
case studies.
vanquish fitness
My advertising baby: I use a hybrid of relentless performance marketing and brand strategy to help quadrouble marketing spend over the past financial year.
My main platforms of poison have been Facebook, Instagram, Snapchat, and Pinterest, where i:
Prepare and present a holistic monthly strategy and review for the business.
Helped facilitate a 2x YoY revenue growth through an agressive paid performance marketing strategy.
Lead the 6-figure marketing budget allocation across paid channels and styles of content, using a variety of measurement and attribution methods.
Lead all website optimisations and improvements
Created bespoke marketing and website tech tools that aided efficiency, accuracy, and performance.
Lead the monthly reporting and analysis of key growth insights to help make data-driven high-impact decisions.
MVF global
Where I honed my analytical abilities; spending too many hours optimizing Facebook, Instagram, Twitter, Snapchat, Pinterest, and Google ads to squeeze the best performance out of every single ad for businesses in a variety of verticals:
Spear-headed the growth of the Emerging Media Division (Snapchat, Pinterest, Twitter & LinkedIn), where my love for progression and developing structure enabled the division to grow from sub-£50k monthly revenue to upwards of £250k over 6 months.
Used my javascript abilities to integrate the Snap API with our internal data to create a custom performance dashboard to gain full visibility over performance before the snap pixel was integratable with our internal platform.
Performance-driven approach to creative and platform testing helped take our team to become Snapchat Certified Experts.
stoic conditioning
A niche online military fitness training provider.
The previous marketer did not 1) test, 2) track or 3) optimize…
…I did.
Execute a monthly paid-social strategy to drive purchases of our subscription at the most effective cost possible.
Provide a balanced prospecting and retargeting approach to develop intent of target consumers over a period of time.